Company: Imaginuity
Location: Dallas, TX
Position: Full-Time Position
Department: Merchandising and Digital Retailing

Apply online at imaginuity.com

ABOUT IMAGINUITY® Imaginuity is the integrated agency that is reimagining marketing for the connected age. The agency’s proprietary customer data platform, AdScience®, collects, manages, analyzes, and activates data to drive efficient conversion across the customer journey. Headquartered in Dallas, Texas, Imaginuity provides integrated marketing services including brand experience, advertising, traditional and digital media planning and buying, paid and organic search, social media, web development, UX, AI, data analytics, and database marketing services. More information is available at www.imaginuity.com. ABOUT THE POSITION The Social Media Associate is primarily responsible for helping to develop and implement Social Media strategies for our Clients and Agency to increase online presence, drive engagement, and improve marketing and sales efforts. The ideal candidate will have experience with social media execution, content creation, and development. You will work directly with the social media manager to execute both paid and organic social media campaigns for our clients and our agency. You should have a passion for social media with a creative mindset on executing social media campaigns. This position will report directly to the Social Media Manager and collaborate with the Programmatic, Paid Search, SEO, and Account Services teams.

SOCIAL MEDIA ASSOCIATE RESPONSIBILITIES • Helps to develop, implement, and manage social media strategy from both an organic and paid standpoint to align with marketing strategies and objectives. • Demonstrates a thoughtful understanding of client business and key competitive sets. • Demonstrates a comprehensive understanding of the marketing communications plan (strategy, target, media, messaging, measurement, etc.). • Support team in reporting on social trends affecting client businesses, including economic, industry, competitive, and cultural factors. • Plans, collaborates, and coordinates with Brand Strategy, Client Partnerships, Programmatic, Search, and Media teams to ensure brand consistency and focus of efforts. • Understands how KPIs are identified to support social media objectives and participates in the collection and reporting of social campaign results. • Participate in agency training sessions to improve social media knowledge. • Oversees the social media project development process – ensuring the work meets agency standards and is on-brief, on-budget, and on-time. • Works with our in-house creative teams to create engaging video, photography, and copy assets for social media channels and YouTube.
• Monitors and reports on post interactions and online reviews.
• Monitors user engagement and suggests content optimization ideas.
• Works with Client Partnership team members to brainstorm monthly content
ideas.
• Stays up to date with the latest social media best practices and technologies
across all major and appropriate emerging social media platforms.
• Uses social media management and monitoring tools like HootSuite or Sprout
Social.
• Prepares regular performance reports and presents findings to Agency and Client
teams.
• Listens and responds constructively to others’ ideas and points of view.

Preferred Education, Experience, and Qualifications
• Bachelor’s degree in marketing/advertising or related field.
• 1 year of experience in a social media role or similar role.
• Ability to manage deadlines in a shifting environment with competing priorities.
• Extreme attention to detail and strong organizational skills.
• Ability to effectively communicate and collaborate with a team, clients, and agency
leadership.

What We Offer You
• 100% of employee medical paid by the company.
• 50% of employee dental paid by the company.
• Supplemental Healthcare
• 401k Employer Match (100% match up to 6% of salary)
• 6 Weeks of Paid Time Off (PTO)
• Annual Bonus Plan
• Hybrid Work Environment
• Generous Employee Referral Program
• Casual Dress Code
• Free Snacks & Beverages
• Mentoring Opportunities
• Professional Development Opportunities
• Free Membership Eligibility for AAF and Ad2.