Jeff Smith

Jeff Smith

Jeff Smith

Area Managing Director

Omni Hotel & Resort


Jeff Smith serves as area managing director of Omni Hotels & Resorts and general manager of Omni Frisco Hotel.

As a veteran of the hospitality industry, he has been with Omni Hotels & Resorts for nearly 27 years serving in various corporate and property leadership positions. He joined Omni Frisco from his most recent position as general manager at Omni Dallas Hotel at Park West. During his time at Omni, he has also served as vice president of special projects, vice president of operations and loyalty services, vice president of operations and corporate director of rooms, all at the brand level. Additionally, he spent a year as the general manager at the Omni Dallas Hotel.

As area managing director of Omni Hotels & Resorts, Jeff oversees all marketing, sales, finance and operational aspects of Omni properties within the North Texas area. In his role as general manager of Omni Frisco Hotel, the official hotel of the Dallas Cowboys, he led the opening of the hotel in 2017 and continues to oversee all departments including operations, sales and marketing, rooms, finance and food and beverage.

Jeff has led initiatives across several disciplines within the organization to ensure memorable experiences for our guests. He was one of the original champions of both the “Power of Engagement” and “Moments of Service” programs.

Jeff received his Master of Business Administration from Rockhurst College and undergraduate degree in business administration/hospitality management at Michigan State University. His passions include his wife, Emy, and two children, Daniel and Anna Maria, his Yorkshire terrier, traveling, being outdoors and anything to do with Michigan State University.