Dr. Cece X. Y. Leung is an Associate Professor and Graduate Coordinator in the Department of Hospitality, Event & Tourism Management at the University of North Texas. She earned her Ph.D. degree in Hospitality Administration from the William F. Harrah College of Hotel Administration at the University of Nevada, Las Vegas. She joined the faculty at UNT in 2016. Before joining UNT, she had over 10 years of industry experience in event, tourism, and revenue management. With a diverse working background, she teaches courses on hospitality marketing and information technology, including HMGT 4600 Information Technology in Hospitality & Tourism, HMGT 3300 Hospitality Industry Marketing & Sales, HMGT 5585 Smart Destination, and CMHT 5400 Quantitative Data Analysis.
Dr. Leung’s research interests include information technology, social media, hospitality management, destination marketing, and hospitality education. Her work emphasizes applying new technology as tools for hospitality/tourism management and employing the experimental method to test and advance theories. She has published 96 articles in peer review hospitality and tourism journals (82 in SSCI journals) and delivered 71 presentations at various domestic and international academic conferences. She has also led and participated in 14 internal and external funded grants. As a demonstration of research excellence, she has been honored with 17 research awards, including “World’s Top 2% Cited Scientist List by Stanford University,” “Toulouse Scholars Award,” “Article of the Year Award,” “Conference Best Paper Award,” “Highly Commended Paper Award,” and “Most-Accessed Dissertations & Theses Award.”
Dr. Leung is currently serving as an Associate Editor for Tourism Review (SSCI, Impact Factor = 7.3) and Journal of Hospitality and Tourism Management (SSCI, Impact Factor = 7.6). She also serves on the editorial board for nine top-tier hospitality and tourism journals, including Journal of Travel Research, International Journal of Contemporary Hospitality Management, Information Technology & Tourism, Tourism Management Perspectives, Journal of Hospitality & Tourism Research, Journal of Hospitality and Tourism Technology, Tourism Analysis, and Journal of Global Hospitality and Tourism.