Bachelor of Science in Digital Retailing

Join us for an informational webinar to learn more about the digital retailing program.

Find out about our unique curriculum, industry connections, and how this degree can open doors to thriving careers in digital retail.

Program Name Changes Coming Fall 2025

Starting Fall 2025 Digital Retailing program will be renamed as "Digital Business & E-Commerce". This change aligns with the broader scope of digital business strategies, online commerce, and the growing role of technology in retail. While the names are changing, the programs will continue to provide the same strong foundation and opportunities for students.

UNT’s Digital Retailing Program is the only one of it’s kind in the nation. The program focuses on the innovative aspects of ecommerce, and consists of industry-relevant courses to prepare students to complete in this digital driven landscape.

The digital retailing program gives students a comprehensive foundation in ecommerce, websites and digital platforms, digital retail analytics, digital retail marketing strategies, search marketing, SEO, social media marketing, CRM, user experience and design, content development and strategy and website design.

We work with industry partners in the digital, tech and ecommerce retail verticals to provide opportunities for mentoring, internships and employment upon graduation. Register for a informative webinar session with us, where you can learn all about our BS degree program, curriculum, and the unique opportunities it offers!

ADMISSIONS

UNT is one of the most affordable universities in Texas – and a lower tuition means a higher return on your academic career.

Apply Now Degree Requirements Sheet

Digital Retailing