A digital retailing minor is a valuable addition to a degree in business, marketing,
or computer science. It prepares students for careers in e-commerce, digital marketing,
and other related fields.
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DRTL 2090 Introduction to Digital Retailing
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DRTL 2080 Digital Platforms & Website Dev.
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DRTL 3090 Consumer Engagement in Digital Channels
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DRTL 3190 Digital Retailing Strategies
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DRTL 4070 Digital Retailing Analytics
Plus 1 from the following:
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DRTL 3590 Digital Order Fulfillment & Customer Service Strategies
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DRTL 4000 Digital Study Tour
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DRTL 4090 Digital Merchandising
careers in a variety of industries
Graduates of a digital retailing minor are well-prepared for careers in a variety
of industries, including:
● E-commerce
● Digital marketing
● Web development
● Data analytics
● Consulting
- All CMHT minors require a minimum grade of C or higher to be earned in each required
course.
- To officially declare a minor, contact the academic advisor for your major.
- CMHT students cannot major and minor in the same discipline.
What other minors are offered in CMHT?